Catering Business Plan Sample

Executive Summary

Company Name: Fressen Catering

This is a business plan proposing an invigorating approach for launching a new catering business. Fressen Catering is a Kosher catering company serving the Philadelphia market.  Fressen offers creative, colorful, and unusual food options for kosher as well as the traditional standbys. 

Catering Business Plan Forecast Summary: Sales, Margin and Profit

The catering company's  menus and service will be a change from traditional kosher catering fare.  Most people make assume that Kosher food means ordinary, boring food.  This perception is common throughout the Jewish community, limiting demand for Kosher catering engagements.

Fressen Catering will inject new life into the Kosher catering market by leveraging Chef Susan Cheflly's culinary skills to develop creative new catering menu items.  Susan's advanced skills and industry insight will allow Fressen Catering to reach profitability by month 11 and generate $395,000 in revenues for year three.

Catering Business Plan: Objectives

• Consistently exceed customer expectations.
• Increase the number of clients by 20% per yr through superior service.
• Develop a sustainable start-up business.
• Develop enough cash flow to pay all salaries and grow the business.

Sample Catering Business Profit and Loss Chart

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